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A First Look at Communication Theory. Em Griffin

Author : Emory A. Griffin Edition : 7th Publisher : Irwin/McGraw-Hill

Product Description

The most widely-used textbook for the communication theory course, "A First Look at Communication Theory" analyzes the major communication theories at a level that is appropriate for both lower- and upper-level courses. The 33 theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.

Customer reviews

Worth It by .. B. Williams (Columbus, GA)
I'll admit, communication theory made my head hurt as I had the daunting task of taking several theorists, study their theories, then present the information to the class in plain english. Sometimes it was difficult, but I learned a lot.




This book is really awesome (after the fact), and I'm sure my classmates feel the same way.



But here's the funny thing: it's been a year since I've taken that class, and I can still remember the theorist, the theory, and sometimes I go around watching behavior and I'm able to call out the theory and some of the traits expressed in that theory. That's thanks to Em for making the text plain and sometimes simple.



Also, my teacher was just good.



If you apply yourself and attempt to open your mind you'll like the book regardless of the price. I still have my old blue one, although there is a newer edition (a green one). *wink*

Well worth the money by .. L. Caulkins ()
Somebody complained that this text is overpriced. I like a low price as much as the next person, but this text is well worth the cost! My other communications texts literally put me to sleep trying to slog through them. Not so with this one! It is engaging, easy to read, and entertaining. Em Griffin writes about the theories in ways that stick in your head so that you can keep things straight a little better. His writing style is clear and doesn't leave you re-reading sentences to make sure you know what they really said. He also incorporates cartoons and film lists that illustrate theory components.



I highly recommend this text.

Very useful and practical textbook! by .. (Keuka Park, NY)
I used an earlier edition while in graduate school and found it very helpful. Griffin has boiled down and concisely described about 30 or so communication theories. What's more, he does so in practical terms and concepts that college students can easily grasp and apply. While I believe that this text is more applicable to the undergrad than grad student, it is an excellent reference and text. As a professor of communication, I now use it in my undergrad courses on communication theory.

And by the way, what's all this [stuff] about liberals and communications??? I am a liberal (bleeding heart variety, and proud of it), I teach communication, and I think the book is valuable, candid, and balanced....

terribly overpriced by .. Ying-Yang (NY)
The information that is in this book is good but it is way overpriced. I could get the same amount of information in anthor book for 30 dollars cheaper.